April is the Month of the Military Child. The Joint Base Anacostia-Bolling (JBAB) Commissary joins with other military installation commissaries to celebrate with giveaways and savings for the entire family.
“Children in military households face unique challenges because of the demands of military life,” said Randy Chandler, Defense Commissary Agency (DeCA) sales director. “So, at DeCA, we want to acknowledge them and do all we can to provide their families with great values on quality products they can depend on.”
DeCA’s industry partners - vendors, suppliers and brokers - are collaborating with commissaries in April to offer discounts beyond everyday savings. Customers are asked to check their local commissary for details on dates and times for the following promotions:
Commissary patrons have a chance to have a Pro Camp Football event at their military installation. Nine camps will be hosted by an NFL athlete - Andre Roberts, Larry Fitzgerald, Steve Smith or Arian Foster - as part of a DeCA supplier’s “Family Unit”/USO cause program that reflects the spirit of the Defense Department’s Healthy Base Initiative. To help determine winning locations, there will be an in-store sales contest continuing until May 7. Shoppers will also have the opportunity to vote for their military installation to win a football camp.
Store displays will offer more than $99 in BrandSaver coupons and $64 in E-saver coupons.
The “Snowball Express” will continue until May 7. This sales event is focused on bringing awareness and raising money for the children of fallen military heroes who have died on active duty since Sept. 11, 2001. Store displays will feature special discounted products and coupons.
A “Salute to Military Families” promotion ends on May 7. A portion of each name brand’s sales will be donated to the National Military Family Association (NMFA). Last year the promotion resulted in a $220,000 donation to the NMFA.
“Child Hunger Ends Here” supports “Feeding America.” The “Feeding America” network features more than 200 food banks across the country and supplies food to more than 37 million Americans each year - some 14 million children and 3 million seniors, including military families. Here’s how it works: Shoppers who buy specially marked products can enter their product codes at www.ChildHungerEndsHere.com to activate meal donations. Shoppers can also donate meals by redeeming specifically designated commissary coupons available in stores.
The 15th Annual Hollow Tree promotion features savings on discounted products from one manufacturer. To identify the products, look for Ernie Cookie Monster and the Keebler Elves on snacks displays.
A worldwide “Free Milk” offer ends on May 7. Patrons will receive a free gallon of milk with the purchase of any four specific supplier’s cereals or any four specific supplier’s packages of cookies. Look for “Free Milk” coupons, in-store displays and discounted products.
Eggo waffles and Breyers ice cream brands are teaming up to create a recipe event. The multi-faceted recipe partnership and program features the following: “The Great Waffle Off Contest” featured on packages of 6-, 8- and 10-count waffles; a recipe contest that is Facebook-driven and featured on both supplier’s Facebook sites; product demonstrations showing shoppers how to make fun recipe creations; and in-store coupons for Eggo and Breyers items.
The “Vitality” sales promotion enables Commissary shoppers to enter to win a free eco-friendly family vacation to Discovery Cove in Orlando. Discovery Cove combines education and entertainment, bringing its guests into the world of exotic animals and their habitats. Participants enter by posting their best environmental tip on the Operation In Touch Facebook page. The best tip wins the shopper and their family the trip to Orlando and Discovery Cove. Ten $100 commissary gift cards will also be awarded. There will also be 125,000 in-store coupon flyers featuring additional savings on the top Unilever vitality brands. Shoppers can also visit a military specific website, www.Operationintouch.com for healthy tips and recipes.
“As we honor our military children, don’t miss out on these opportunities to save even more,” Chandler said. “For everyone in the family, the commissary is always worth the trip.”